Macy’s “Million Dollar Makeover”

Macy’s “Million Dollar Makeover”

Director/Designer: Ryan Dunn
Editorial/Animation/Lighting/Compositing: Charlex

I directed this promo, starring Clinton Kelly — of TLC’s What Not to Wear — for a Macy’s Facebook sweepstakes. I filmed Clinton on greenscreen with two RED cameras mounted to a single Fisher dolly car (one covered the close-up and one covered the wide-shot), then the team at Charlex edited and composited the footage into a 3D environment.

Details about the sweepstakes at www.facebook.com/Macys.

No comments yet.

Leave a Reply

-->